Blogging and Social Media

Recently Linas Simonis at PositioningStrategy commented on the post "The 7 Deadly Sins of Blogging".

Comments:
One more sin - not seeing of the difference between a blog and
a business blog.Blogging rules differences between these two are enormous. But
most of business blog authors still use old internet diary rules.What a
mistake!I even wrote an entire e-book on this topic - "The New Rules of Business
Blogs". You are welcome to check it out in my blog at
www.positioningstrategy.com. Please feel free to post it on your blog or pass
the e-book to whomever you believe might benefit from reading it.

I must say he has given me a new thought process and his book is highly recommended. Thanks Linas for the same.

I even noticed that he has referred David Meerman Scott.The New Rules of Marketing and PR on his site, which I am personally a big fan of. This book was gifted by my dear friend and PR Guru Steve Kayser. He is the editor Expert Access and Director PR at Cincom Sytems. Expert Access, is an award-winning e-publication that identifies key strategic trends, innovations, and critical business issues. Expert Access provides relevant, concise, objective information, sometimes in an irreverent, humorous manner, to help readers do their jobs better, become aware of new ideas, products, or services or occasionally have a B2B laugh. With an enormous 1,49,000 subscription base globally, Steve has turned a newsletter to a highly effective and efficient tool of communication. I guess number speaks for themselves.

I highly recommend subscribing to the Expert Access. You will be amazed by what you get or see.

I guess, the social media will turn into the most critical tool for marketers in the coming days. This does not discount in any ways how important it is today. I foresee that it will evolve into a much bigger thing then we know or can anticipate. A recent question on the Expert Access was a pretty good one - Social Media News Releases (SMNR's) Are Absolutely Worthless . The post surely indicates the importance of social media. I am big fan of social media and would not shy in arguing that it will be the next big thing in marketing. With my post Marketers, get ready for the social networks? I have made an attempt to give my view point(s). However with the evolution of social media, my article will keep on evolving and advocating for the same.

HAVE A GOOD WEEKEND !